PREQUEL
COMMERCIAL PROJECT
Be
Creative

My Experience with Prequel App

Last year, we worked on a commercial video for Prequel - a mobile app for photo and video editing. In April 2021, Prequel ranked 10th in the Russian App Store in the "Photo and Video" category. Prequel Inc., the app developer, ranked 7th among the top 10 publishers with headquarters in the United States according to the App Annie analytics platform.

Client: @Prequelapp
Producer/Director/DP - @slava_makshun
1AC - @alexpoklad, @heyemir
Creative Direction / Editor - @i_kluisha
Motion Graphics - @Cho_din_cho
2D Design - @ligretix
Color: @streltsovmax
Gaffer - @tonymikhLine
Producer- @elena_galua
Stylist - @solovey_solovey
MUA - @avavina_
Sound Design - @suhoveiii
I was part of the team that created 5 videos for this project. Each video showcased a person doing what they love in their field and using the Prequel app to edit their content.
The first video featured a female DJ creating posters and covers using Prequel. My task was to create a simple animation in After Effects where the DJ's photo disc would come out of a cd cover editable template. The goal was to show the cool results that can be achieved with Prequel.
The second video showcased a café owner who used Prequel to edit photos of baked goods and coffee, sharing them on social media to promote her blog and attract potential customers. My task was to edit these photos in Photoshop to match a cohesive style, and then create an interesting cut in After Effects to maintain video dynamism.
The third video featured a photographer who also used Prequel to edit photos taken during a photoshoot. My task was the same as in the second video: to edit the photos in Photoshop to match a cohesive style, and then create an interesting cut in After Effects to maintain video dynamism.
I was thrilled to be a part of this project and grateful to producer @slava_makshun for giving me the opportunity to contribute to the video creation. Although my tasks were modest compared to other team members, I was deeply grateful for the chance to be a part of such a unique and successful project.

Don't forget to check out the producer's page and watch the remaining videos, as well as follow his creative journey on Instagram: @slava_makshun. Thank you for your attention and interest in the project!
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